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Meet Our Founder 

Eloise Bowen

Eloise has always had a passion for nails, she started at just nine years old. She spent a lot of time doing nail art on friends and family. At Christmas time, she would do a nail art stall at her mother’s office in central london, where she formatted a ‘menu’ using the paint program on her computer, to show case designs she could do.


- Photo from 2009 of one of Eloise's christmas nail art menus

Fast forward to 2020, Eloise opened her first business, Poison Ivy Beauty, at just 20 years old. It was her dream to open a business where she could put her passion to work. She spent months transforming the shop from a dessert parlour, to her dream salon. Majority of the work was done with her own two hands and of course help from loved ones.


- Photos of Eloise during the building works before opening 

In a space of just a few months, after working day and night, the shop was ready. 20th February 2020 was grand opening day.


- Before and after the building works transformation


- Grand opening day, 20th February 2020

No one could have anticipated that just four weeks later, a global lockdown due to covid would hit. The shop was forced to close for months. Upon reopening in July 2020, there were still three more lockdowns to follow.


- Our lockdown window art display in 2020

Despite the set backs, the dream to build London’s new favourite beauty bar did not fade. Upon reopening for good, Eloise went harder and harder. To this day, Poison Ivy Beauty is still alive and thriving. With a team of experts, Poison Ivy Beauty offers everything beauty related including nails, hair, facials, waxing, eyelashes, semi permanent makeup and more.

Fast forward to 2024, Eloise grew the Poison Ivy name, opening ‘Poison Ivy Coffee’ in Ealing, West London. A lot of caffeine was required to keep a new business up and running through covid, so the logical next step was to open her own coffee shop!


To this day, Eloise maintains her presence in the salon, still sharing her passion with all. She provides services for nails, and also semi permanent makeup services.


“Always the best time with my fav nail tech ever! If you're looking for incredible knowledge on nails and just a great positive attitude, then book with El for your next manicure.” - Nandini

“Just met El on the day & I'm glad I did. She's a pleasure to spend an hour with and the quality of her work is fantastic! Can't wait for my next visit with El” - Elana

“i travel over an hour to come here just because there's nowhere else that i like more. El is the loveliest and most patient angel ever, she was so understanding about my anxiety - she was so comforting and really lovely to talk to, it completely calmed my anxiety and it was the first activity in a long while that i didn't have to walk away from, i'm glad to have shared an important moment for me with her and poison ivy” -Melisa

“Eloise always gets my nails right, will always go to her” - Alia

“El has done my gel manicure twice now and I am so pleased. She takes great care in prepping my nails and is very thorough. I can't recommend her highly enough.” -Lisa

“Communicating with El is so easy and it's always such a fun experience to discuss the nail colours and designs and then leaving with a perfect manicure after is unmatched to any other manicure I have had across the world.” -Ada

“Excellent service as always, my nails last so long and care and attention is paid during my treatment. El is great!” - Hermine

“I've been to Poison Ivy a few times before, but I had the absolute *best* experience with El. She is so sweet and welcoming! She took her time with my nails, and was extremely gentle in removing my previous set. Her nail art skills are amazing and I felt like she wanted to ensure my nails are healthy in the long-run. El will be my go-to girl from now on!” -Karena

“I got my first Biab manicure done by El. She was very friendly and done such a good job, she is very talented. will definitely be rebooking with her!” -Kawsar

“Had my nails done by El - they look perfect and she was so lovely, I will definitely be coming here for my nails again.” -Syna

“Absolutely loved my experience at Poison Ivy Beauty, the vibes we amazing and so warming, and I came out soo happy with my nails. Thank you Eloise!” -Savanah

“Amazing work - El was so sweet and so talented. Excellent value for money even with a very complex design. She brought my custom design to life and checked it was exactly what I wanted every step of the way, even trying out new techniques they usually wouldn't offer. My nails look incredible and I couldn't recommend this place more.” -Lu

“El was great and so knowledgable regarding BIAB and nails! It is so difficult to find a salon that does builder gel. I'm so glad I've found Poison Ivy as its my local salon. Will definitely be back! X” -Rosie

“Always good fun at poison ivy, El is super experienced and talks about nail care while doing your treatment which is not like other salons. I always take in a pic of an idea that I'd like and it always comes out how I want it!” -Rebecca

“I booked my nails here after my regular nail tech wasn't available. Eloise was super friendly and did a amazing job with my design. She really cares about the condition of your nails too which I think is rare with nail salons. Not to mention great chat which is an added bonus. Will be coming again!” -Whitney

“I’ve been coming to Poison Ivy beauty since they first opened and have been getting my nails done regularly from El for around four years now. In that time there have been a few occasions I’ve had to visit other salons because of my schedule and honestly the difference in service and result is night and day. El focuses so much on the prep of your natural nail - I have very tough and dry skin around my nails and cuticles and every time I get my nails done from El, they look perfect for weeks and my skin looks so clean and smooth. She is an absolute perfectionist and really takes time learning about what you as a client would like to achieve and not only does she care about how your nails look but she cares about the actual health of your natural nail too. She recommended me their signature cuticle oil and the difference it’s made to my nails has been unbelievable. I don’t know how else to say that she is a master of her craft and a true professional and I don’t see myself ever going to a different nail tech as she truly is the best. My nails and hands have never looked so good and it’s truly down to her work. I’ve also had other services by El such as my lip blush tattoo, I’ve had one session four months ago and again El took the time to go through different colours which would compliment my skin tone, she explained the entire process thoroughly and made sure I was comfortable the entire time. I’m horrible with needles but somehow I barely felt anything due to her light touch. My lips look great and I’ve received nothing but compliments. She was so patient and kind during my healing process and really made me feel at ease. She’s truly an all round magician & she is the only person I’d ever trust with any service. I know if I go to El, I don’t have to worry, which says a lot! Overall, I’d highly recommend booking with her, her work is amazing but she is also great to sit and talk with and makes the appointment feel like a catch up with a close friend. 10/10” -Nazanien

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